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Saturday, September 10, 2011

Red Label Tea brings alive

The taste of Red Label brings alive the little moments that bring us closer to people we love. It is the simple act of sharing a cup of Red Label that often adds magic to everyday moments, strengthening the relationships that matter most to us. Life is lived in those moments, one sip at a time…we call it…’Chuskiyaan Zindagi ki’

Red Label is for the housewife who seeks to bring her family together over a cup of great Red Label with its perfect strength taste and colour...

Key facts
Red Label is a 107 year old brand and has tremendous equity and heritage in the Indian market.
It is the second largest tea brand in the country.
The oldest and largest brand in the Brooke Bond portfolio in India
It has both leaf and dust variants, as well as a health and immunity variant - Red Label Natural Care. Red has also launched a premium variant under the name ‘Red Special’
It is now proven that regular consumption of 3 cups of Red Label Natural Care every day can enhance one's immunity and help one fall ill less often.
Red Label holds the Guinness Record for the world’s largest tea party

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