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Monday, June 13, 2011

Marketing and Business Planning

In doing business on the internet we must rely on much more than our normal trusty "sixth sense". Some say anything less than "extreme care" is a certain way to lose money when dealing with a potential supplier (or buyer) over the internet.
The internet is plagued with resourceful criminals who will spend months building a relationship under cover of professional looking websites complete with sending high quality samples they do not actually sell. They even steal the passwords of genuine suppliers' websites. So, at times, you don't know who you are really talking with on the other end. And, these criminals have been known to set up temporary real offices to give you the comfort of a real street address and phone number when you cross-check. Or, they copy the name and address of a real registered company onto a fake website, and so on. Variations in the criminal mind are endless in sophisticated schemes to steal your money.

Friday, June 10, 2011

What is Market risk

Market risk is the risk that the value of your investment will decrease due to moves in market factors. The four standard market risk factors include:
  • Equity risk, or the risk that stock prices will change.
  • Interest rate risk, or the risk that interest rates will change.
  • Currency risk, or the risk that foreign exchange rates will change.
  • Commodity risk, or the risk that commodity prices (i.e. grains, metals, etc.) will change.

Customer satisfaction in Services

The purpose of this thesis “A Context Analysis of Customer satisfaction in Services“, is to examine selected elements, which have influence on customer satisfaction in services. The investigation is conducted bot from a theoretical and empirical point of view. The theoretical analysis considers four dimensions. The first dimension is concerned with the service company’s internal services, which have an indirect influence on the overall customer satisfaction. It focuses on internal services which involves an analysis of operations, processes, and activities which influence the behavior of employees within service companies, e.g. internal marketing decision making processes, management styles, communication patterns, empowerment, and employee motivation.